Motivation Laundering
Policy makers frequently reward people for behaviour that is good for them or for society. In the absence of these incentives these good behaviours might make people feel proud, signalling to themselves and others that they genuinely care about bettering themselves and the world. But what happens to these feelings if they’ve earned a financial reward for the behaviour, rather than completing it of their own initiative? This blog reports on two experiments revealing that people may be willing to forego promised rewards to retrospectively interpret their good behaviour as intrinsic: Motivation Laundering … More Motivation Laundering